Companies today rely on digital marketing techniques to stay afloat. Doesn’t that sound dramatic? Consider, however, that a solid tech stack promotes growth and prevents you from wasting time on tiresome chores.
On the other hand, failing to use current marketing methods may cause your company to fall behind its competitors. What’s the good news? There’s no shortage of software available to help you with your marketing tasks.
There are thousands of tools available on the internet for digital marketers. With so many possibilities, deciding on the ideal tools for your needs may be a time-consuming and confusing task.
Loomly
Loomly’s “brand success platform” is a tool designed for smaller social teams wanting to plan and collaborate on content. Built-in calendars, deadlines, and processes make it easy to schedule and brainstorm material. Loomly also curates fresh content ideas for users based on hot themes and Twitter conversations.
The simple, no-frills UI is simple to use and appealing to users who are not necessarily tech-savvy. The platform’s low cost is appealing to single entrepreneurs and small enterprises wishing to manage their social presence.
Frase
Frase is a fantastic content optimization tool that every digital marketer should have on hand. Frase employs artificial intelligence to give advanced content insights that can assist enhance your search visibility and web traffic. Use Frase to optimise existing content or to assist you in creating new and enhanced material.
It can take hours to conduct content research. Frase generates an intelligent outline for practically every topic on the internet. Frase generates a collection of related subjects, headings, FAQs, statistics, recent news, and intriguing facts in seconds, allowing you to swiftly create a powerful piece of content. Frase is a premium product, however they do have a free trial so you may try it out before committing.
SendGrid
SendGrid provides a comprehensive portfolio of email marketing services, many of which are user-friendly for both newcomers and seasoned email marketers. The platform, for example, provides flexible design possibilities via visual, drag-and-drop editing, coding, or a combination of the two. SendGrid also includes detailed deliverability and performance statistics, which inform advertisers about which messages are performing well and which require improvement.
We are aware that there are more email marketing options than we can count. However, a significant advantage of SendGrid is the forever-free plan for new businesses, as well as adjustable pricing that adapts to your needs as your list grows.
Unbounce
Unbounce is a fantastic tool for swiftly creating, testing, and deploying new landing pages. Built-in A/B testing and variation analytics can tell you which creatives, calls-to-action, and other page elements are effective (and which aren’t).
Even if you’re not a designer, you can utilise Unbounce’s tried-and-true landing page templates as a starting point and then customise them to match your needs. The platform’s analytics show you which landing page variants are doing the best.
SEMrush
SEMrush is a great place to start if you’re serious about improving your SEO approach. Our favourite all-in-one digital marketing tool is SEMrush. This tool assists with keyword research, position tracking, and spotting backlink chances. You can even use this tool to do a thorough technical SEO audit. SEMrush’s most recent update includes improved content marketing, advertising, and social media tools.
SEMrush provides both free and premium subscriptions. A free account restricts your ability to pull data and use certain of the tool’s capabilities. This is why we recommend starting with a 14-day free trial to discover some of SEMrush’s most popular features.
Start Using These Marketing Tools Now!
With so many digital marketing tools available, it is critical to understand how each one can help you achieve your goals. You can secure your digital success with the help of these tools! Contact AllMeans today if you’re having trouble developing a digital marketing strategy for your company. We will work with you to create a digital marketing strategy that will propel your company forward in 2022!